| The Card | |
|---|---|
| Directed by | Ronald Neame |
| Produced by | John Bryan Earl St. John (exec.) Bob McNaught (assoc.) |
| Written by | Arnold Bennett (novel) Eric Ambler |
| Starring | Alec Guinness Petula Clark Valerie Hobson Glynis Johns |
| Music by | William Alwyn |
| Cinematography | Oswald Morris |
| Editing by | Clive Donner |
| Release date(s) | 1952 |
| Running time | 85 minutes |
| Country | United Kingdom |
| Language | English |
The Card is a black-and-white film version of the novel by Arnold Bennett. Entitled The Promoter for its American audience, it was adapted by Eric Ambler and directed by Ronald Neame. It was released in 1952. It starred Alec Guinness as Denry Machin, Petula Clark as Nellie Cotterill, Valerie Hobson as the Countess, and Glynis Johns as Ruth Earp. The film was nominated for the Academy Award for Best Sound.[1]
It was largely filmed in Burslem in Stoke-on-Trent, the basis for the fictional location of Bursley. It is mainly faithful to the novel, omitting some minor incidents.
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The film follows the adventures and misadventures of Edward Henry (Denry) Machin, an ambitious young man from a poor background.
Denry cheats at an examination in order to qualify for entry to a 'school for the sons of gentlemen'. At the age of 16, he becomes a junior clerk to Mr. Duncalf, the town clerk and a solicitor. He meets the charming and socially well-connected Countess of Chell, a client of Duncalf's, and is given the job of sending out invitations to a grand municipal ball. He 'invites' himself, and wins a five-pound bet (equivalent to over two thousand pounds at 2010 values), that he will dance with the Countess. This earns him the reputation of a "card" (a "character", someone able to set tongues wagging) – a reputation he is determined to cement. But the next day, Duncalf angrily sacks Denry.
Denry offers his services as a rent collector to a dissatisfied former client of Duncalf's, Mrs Codleyn. His reputation as an efficient and no-nonsense collector brings the business of Mr Calvert. But Denry quickly realises that he can make more money by advancing loans, at a highly profitable interest rate, to the many tenants who are in arrears. He also discovers that Ruth Earp, the dancing teacher who is attracted to Denry, is herself heavily in debt. Despite this, he and Ruth become engaged.
While on holiday in Llandudno with Ruth and her friend Nellie Cotterill (as chaperone), he witnesses a shipwreck and the rescue of the sailors - an event that he turns to his financial advantage. He also realises Ruth's spendthrift nature, and they part on bitter terms.
Denry starts up the Five Towns Universal Thrift Club, a bold venture that allows members to purchase goods on credit. This increases Denry's wealth and reputation, and he is able to expand further, thanks to the patronage of the Countess.
Denry's social ambitions expand. He becomes a town councillor and he purchases the rights to locally-born Callear, the "greatest centre forward in England", for the failing local football club.
Ruth reappears, now the widow of a rich, older, titled man. He considers renewing their relationship but is unsure of his (and her) feelings.
Nellie's father, a builder, is bankrupt (again), and the family decide to migrate to Canada, with Denry's assistance. As they are boarding the liner at Liverpool, Denry realises that Nellie is devastated at her potential loss and that he really loves only her. Ruth, who is also present, is furious, but quickly starts a fresh relationship with another older titled gentleman.
Nellie and Denry marry. Denry becomes the youngest mayor in the history of Bursley.
The Card at the Internet Movie Database
The Card at AllRovi
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